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Rotis® Sans Serif

Rotis® Sans Serif

英文名字:RotisSansSerifPro-Light.TTF

字體介紹

Rotis® Sans Serif

品牌:Monotype

設計師:Aicher,Otl

發行時間:2018

字庫編碼:Unicode

分類:無襯線體、正文字體

字體屬性:


Rotis® Sans Serif字體家族可以說是Rotis®字體超級家族中最普遍和最突出的。為了配合Rotis® Serif字體家族、Rotis® Semi Serif字體家族以及Rotis®Semi Sans字體家族,Rotis® Sans Serif已經逐步界定了歐洲商業設計的許多方面。
由于對抱有保守心態且又決心在襯線和無襯線字體之間做一個清晰界定的排字工人的失望,在20世紀的大部分時間里,德國平面設計中的反傳統者Otl Aicher開始著手開發一種可以挑戰那些傳統主義者設想的字體。他試圖在一個超級字體家族中創造過渡元素以便將襯線和無襯線設計融為一體。<br>
結果就出現了Rotis超級家族。Rotis Sans Serif在這包含四個字體家族的超級字體家族中最為突出。其很高的易讀性使其很快在整個歐洲的標識設計中占有了一席之地,同時也使其成為正文文本的首選。它是時代精神中根深蒂固的一部分;特別是在德國,幾乎不可能遇到任何不包含Rotis Sans Serif的媒體。<br>
Otl Aicher繼續在創作Rotis的工作室工作,直到1991年他英年早逝。從那時起,Monotype Imaging購買并重新發行了Rotis Sans Serif以及Rotis超級家族的其他成員。<br><br>
The Rotis® Sans Serif font family is arguably the most ubiquitous and prominent of the Rotis® Font Superfamily. Designed to work alongside the Rotis® Serif font family, the Rotis® Semi Serif font family, and the Rotis® Semi Sans font family, Rotis Sans Serif has come to define many aspects of European commercial design.<br>
Frustrated with the conservative mentality of many typographers who were determined to draw a clearly defined line between serif and sans serif typefaces, Otl Aicher, an iconoclast of German graphic design during much of the 20th century, set out to develop a typeface that would challenge those traditionalists assumptions. He sought to create transitional elements within a super font family that would blend serif and sans serif designs.<br>

The result was the Rotis superfamily. The standout amongst this superfamily of four was Rotis Sans Serif. Its controlled transitions and high legibility quickly earned it a place in logotype designs across Europe, while making it a go-to for body text as well. It is an entrenched part of the zeitgeist; in Germany, especially, it is almost impossible to encounter any media that does not contain Rotis Sans Serif.<br>

Otl Aicher continued to work at the studio where Rotis was created until his untimely death in 1991. Since that time, Monotype Imaging has purchased and reissued Rotis Sans Serif and the rest of the Rotis superfamily.

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Rotis® Sans Serif

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